Archive for the 'Online Business' Category
06 22nd, 2007
Ahhhhh internet marketing - the boon and bane of so many of us. I’ve had so much triumph and so much trouble in this field that it’s almost like an addiction. One of the ways that I feed that addiction is to watch hours and hours of instructional videos! I’ve gathered a bunch of videos that helped me when I was first starting out and I’m still finding good ones everyday to add to this playlist. Grab some popcorn and put on a good pair of headphones for these!
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06 20th, 2007
So I heve a huge collection of saved playlists over at YouTube from when I was first learning - I love learning from video - and I thought that I would share these playlists with you!
These are videos may not be for the experienced or intermediate marketer (we have other information in here for you and soon we’ll be offering you even more!). But they are amazing for people who are just starting out or need to brush up on the fundamentals.
So grab a drink and kick back, a notebook is always good to jot down any ideas you may have and start watching!
Many internet marketers agree that a conversion ratio, between website traffic and website sales, of between 1% and 3% seems to be the industry norm and that 2% is a good average ratio. What this means is that, on average, only 2 out of every 100 visitors will actually become a customer.
Webmasters often make the mistake of only focusing on ways to attract more traffic instead of also finding ways of converting more visitors into customers. However, more and more webmasters are realizing that website success is a two tier approach, namely:
1) Getting Traffic, and
2) Converting Traffic into sales.
05 28th, 2007
It can seem a little overwhelming to come up against the need to present knowledge based information on your site. Even more intimidating is the possibility of launching a business blog (b-blog). You may feel there is little to say and that it would be hard to maintain ongoing posts about your business, products or industry for any length of time.
05 27th, 2007
At first blush, Blog Marketing shouldn’t be much different then “old fashioned” affiliate marketing. However, a Blog brings with it a new set of challenges along with some powerful new ways of getting your message out. Let’s take a closer look…
I’ve been a web marketer since the late 1990’s, for the majority of my career, I’ve developed plain old HTML websites. Those HTML relics were clunky, problematic to maintain and didn’t lend themselves to much in the way of updating. Basically we’d develop a web page, do a little SEO tweaking, once we got it where we wanted it, we’d …ah, forget about it. Now early on this was fine, everyone did it this way and it just worked. However, the new millennium brought with it a brand new platform —The Blog!
