Archive for the 'Internet Marketing' Category
05 27th, 2007
How many times have we NOT heard this,
“The money is in your list!”
If you have been doing any form of marketing, whether you are dealing with products or services either online or offline, you would agree that that phrase would probably have established itself as the number one rule for all marketers to live by. This is simply because without a mailing list, you would have nobody to whom you can promote and sell your products or services.
So what is your business plan like? No kidding. Just like a conventional business, you do need to strategize your affiliate marketing business around a particular system.
Have you got a system in place? You would naturally be promoting a particular product or service, but have you got an “upsell” to offer? What about an “O.T.O” (one time offer) or “backend” product? Of course, you can solely promote the main product just by driving traffic to the merchant’s website via your affiliate link, but without all these sales components in place, you would be leaving a lot of money on the table, so to speak.
We have all been there.
Everyone says affiliate marketing is the perfect business model with which to start your online business.
So we set out to do everything they tell us to do - get the affiliate links, run some pay-per-click advertising and eagerly wait for our commissions to roll in.
Nothing.
